7-Eleven's Controversial Use of Facial Recognition Technology in Australia

Thursday, 26 September 2024, 12:59

News from Australia highlights 7-Eleven's facial recognition software debacle. The Office of the Australian Information Commissioner has found 7-Eleven in breach of privacy laws again. After the use of this technology came under scrutiny, the convenience store promises to enhance privacy measures to prevent further issues. As investigations conclude, the implications on politics and business will unfold.
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7-Eleven's Controversial Use of Facial Recognition Technology in Australia

Background on 7-Eleven's Facial Recognition Technology

In Australia, news has surfaced regarding 7-Eleven's use of facial recognition technology (FRT). The Office of the Australian Information Commissioner (OAIC) concluded its investigation into 7-Eleven's controversial use of FRT that recorded more than 45,000 faces.

The Breach of Privacy Acts

In 2021, 7-Eleven suffered a major privacy breach, capturing 1.6 million facial images through customer feedback tablets. This breach had significant implications within business and retail landscapes, raising concerns over law and order.

  • In 2023, FRT was inadvertently reactivated in 54 stores.
  • 7-Eleven promised to comply fully with privacy legislation.
  • Actions taken included deleting captured images immediately upon discovery of the breach.

Privacy Measures and Future Implications

Following this incident, 7-Eleven has committed to ensuring that such breaches do not reoccur. The OAIC expressed that further testing of privacy features remains crucial. This ongoing scrutiny and regulatory priority could shape the future of facial recognition technology.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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