Ford Implements Advanced Techniques to Educate Car Dealers on Electric Vehicles and Other Topics

Wednesday, 1 May 2024, 10:00

Ford is leveraging gamification and AI technology to provide in-depth training to car dealership employees on electric vehicles and other relevant topics. This innovative approach aims to enhance sales performance, customer engagement, and overall satisfaction for Ford and its dealers.
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Ford Implements Advanced Techniques to Educate Car Dealers on Electric Vehicles and Other Topics

Ford's Innovative Training Approach

Dealership employees play a critical role in Ford's sales and customer relations.

Utilizing Gamification and AI

Ford is turning to gamification and AI-powered education to improve the knowledge and skills of car dealers.

  • Enhancing Sales Performance
  • Increasing Customer Engagement
  • Improving Customer Satisfaction

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