John Cheston's Departure from Smiggle: Allegations and Business Repercussions
John Cheston Fired from Smiggle
In a shocking turn of events, John Cheston, Smiggle's managing director, has been terminated for what Just Group describes as serious misconduct. This decision comes just months before Cheston was set to take on the role of chief executive at Lovisa. Just Group made a brief statement indicating that Cheston engaged in significant breaches of his employment agreement, warranting immediate dismissal.
Implications for Australia’s Business Scene
Cheston’s termination arrives as Just Group, owned by Solomon Lew’s Premier Investments, is undergoing a business transformation, spinning off Smiggle and other brands into new ASX-listed entities. Cheston’s past also reveals challenges, including a contentious exit from Country Road in 2010.
- Cheston's position at Lovisa: Set to start June 4, 2025.
- Historical challenges: Previously sued Country Road and received $1.1 million settlement.
This incident raises questions about the stabilization of Australia's business environment.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.