Internet Growth: Mahesh Babu's Investment in Fitday Highlights Health Trends

Monday, 9 September 2024, 01:28

Internet developments continue to shape industries, as actor Mahesh Babu invests in Fitday, a nutraceutical startup. This strategic internet-backed investment aims to boost Fitday's retail expansion and product outreach. Babu's support emphasizes the growing intersection between entertainment and health, showcasing the internet's role in fostering innovative partnerships.
Inc42
Internet Growth: Mahesh Babu's Investment in Fitday Highlights Health Trends

Internet Investment Trends in Health

Omnichannel nutraceutical startup Fitday has secured a significant investment from actor Mahesh Babu's firm GMB Entertainment. Although financial terms remain undisclosed, this funding is set to enhance Fitday’s retail footprint and expand its presence in emerging markets. The company, founded in 2020 by Suresh Raju, offers a variety of healthy snacking products, addressing vitamin deficiencies and promoting wellness.

Impact of Celebrity Investments on Startups

Actor Babu expressed his enthusiasm for Fitday, stating, This investment reflects my strong belief in their vision. This move signals a trend where celebrities actively support the Indian startup ecosystem, indicating the potential of internet-led innovations in health and nutrition.

  • Fitday aims to expand into national retail chains.
  • Partnerships with educational institutions and corporates are planned.
  • Over 10,000 stores currently stock Fitday products.

Recent Celebrity Investments

Mahesh Babu's investment comes alongside other notable figures entering the startup space. Famous personalities like actor Amitabh Bachchan and cricketer KL Rahul have also made strategic investments in various startups, further intertwining the entertainment industry with health and technology.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.

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