Deepfake Fraud: 49% of Businesses Impacted by Audio and Video Scams in 2024

Monday, 30 September 2024, 05:57

Deepfake fraud is rapidly escalating, with 49% of businesses experiencing audio and video scams in 2024. This alarming trend highlights the increasing prevalence of AI-related crimes that continue to disrupt the corporate landscape. As technology evolves, so do the tactics used by fraudsters, putting countless companies at risk.

Businessinsider — Deepfake Fraud: 49% of Businesses Impacted by Audio and Video Scams in 2024

Deepfake Fraud Escalation

In just two years, incidences of deepfake fraud have soared, impacting nearly half of all businesses globally. This rise can be attributed to advancements in AI that empower criminals to create convincing audio and video impersonations.

Understanding the Threat

Realistic deepfake technology can create a perfect imitation of voices and appearances.
Businesses fall victim due to the challenges in verifying digital identities.

Counteracting Deepfake Scams

Invest in sophisticated verification tools.
Implement training programs for employees to recognize signs of deepfake content.
Develop clear reporting protocols for suspected fraud.

As the digital landscape evolves, vigilance is key to combating these new threats.

This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.