Confrontation with Nicheliving's Boss Highlights Ongoing Issues

Monday, 30 September 2024, 17:50

Nicheliving faced scrutiny as its boss clashed with a 7NEWS reporter over unfinished projects. The altercation unfolded in Perth, illustrating customers' frustrations. This incident sheds light on long-standing concerns regarding Nicheliving's construction delays and business practices.
Thewest
Confrontation with Nicheliving's Boss Highlights Ongoing Issues

Inciting the Clash: News Coverage of Nicheliving

The boss of embattled building firm Nicheliving confronted 7NEWS’ Geof Parry after questions arose about the company’s incomplete builds. Ronnie Michel-Elhaj was approached by the crew while coordinating quotes for his wife's two-storey home in Applecross. A tense exchange ensued, showcasing the difficulty customers face with Nicheliving's alleged service delays.

Details of the Encounter

  • Parry repeatedly attempted to ask Michel-Elhaj questions about ongoing construction issues.
  • During the confrontation, a physical altercation broke out, highlighting the frustrations of customers.
  • Mr. Michel-Elhaj allegedly attempted to grab the camera, signaling his unwillingness to address the concerns.

Customer Complaints and Business Consequences

Hundreds of Nicheliving customers have been waiting up to four years for home completions, with many reaching critical levels of frustration. Ray Kuka, News Director at 7NEWS, emphasized that this behavior will not deter reporting on Nicheliving. Challenges like a failed registration renewal and significant debts further complicate the company’s situation.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.

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