Education Spending in China: Resilience of Middle-Class Families

Sunday, 22 September 2024, 03:00

Education remains a top priority for Chinese middle-class families despite economic challenges. Parents like Wendy Xiao refuse to cut education expenses, valuing tutoring and quality education for their children. A recent survey reveals that a significant portion of affluent families maintain or increase their education spending even in tough times.
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Education Spending in China: Resilience of Middle-Class Families

Education Budget Resilience

When Wendy Xiao was faced with a nearly 20 percent pay cut, she immediately highlighted her education spending as untouchable, allocating around 100,000 yuan yearly for her son’s tutoring. This sentiment resonates with many in China's middle class, who prioritize educational investments despite economic downturns.

Survey Insights

A survey by Guyu Education indicates that 75 percent of affluent families have kept their education budgets stable or increased them. With just over half of respondents reducing spending on large purchases, educational investment is seen as non-negotiable.

Key Findings

  • 75% of families maintain or increase education spending.
  • 54.6% reported spending over 100,000 yuan on education.
  • Only 9% indicated a decrease in education spending.

Conclusion on Consumer Trends

McKinsey reports highlight a growing willingness to invest in high-quality educational services. In uncertain times, education is deemed essential for securing future opportunities for children.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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