DCC: The Hershey Company Innovates with Energy Drinks and Protein Powders
Thursday, 19 September 2024, 04:30
DCC: The Hershey Company’s Bold Move
The Hershey Company is taking a surprising direction by transforming its iconic candy into energy drinks and protein powders. This shift aims to capture the interest of fitness enthusiasts who crave familiar flavors without compromising their dietary goals.
Introducing New Products
- Energy Drinks: Infused with the essence of Jolly Rancher and other candies.
- Protein Powders: Featuring the rich taste of Reese's Peanut Butter Cups and milk chocolate.
By tapping into the booming health trend, Hershey is positioning itself away from just sugar confectionery.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.