Home and Household Market: Insights and Trends for Growth

Wednesday, 18 September 2024, 11:21

Home and household market in India is poised to reach USD 237 billion by 2030. This growth is propelled by a CAGR exceeding 10 percent, enhancing consumer preferences and e-commerce growth.
Indiatimes
Home and Household Market: Insights and Trends for Growth

Forecasting India's Home and Household Market Growth

India's home and household market is expected to achieve a value of USD 237 billion by 2030, propelled by a compounded annual growth rate (CAGR) of over 10 percent as outlined in a recent Deloitte report. Factors such as rising disposable income and evolving consumer preferences are crucial in this trajectory.

Key Market Dynamics

  • Increasing emphasis on comfort and convenience across product categories.
  • Strengthened demand from tier 2 and tier 3 cities serving as growth hubs.
  • Omnichannel retail and e-commerce enabling businesses to broaden their reach.

Challenges and Consumer Trends

While the market is expanding rapidly, it faces challenges such as after-sales support and warranty issues that require strategic handling. Furthermore, a shift toward premium, branded products reflects evolving consumer experiences and design-led innovations.

Sustainability and Innovation in the Market

Today's consumers favor energy-efficient appliances and eco-friendly products, with manufacturers responding by investing in sustainable technologies. Government initiatives such as the PLI scheme are also pivotal in fostering growth.

To stay competitive, companies must embrace quick commerce and rethink operational paradigms.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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