CMO Tactics for Crisis Management Amid Russian Interference
Wednesday, 18 September 2024, 09:41
CMO Strategies for Crisis Management
As marketing leaders, CMOs must be equipped to handle crises arising from Russian interference and other external pressures. Key platforms such as TikTok and Instagram are pivotal in this process. This article discusses practical steps CMOs can take, including leveraging technologies from companies like Liveramp.
Key Tactics for CMOs
- Understanding the landscape of crisis communications.
- Implementing effective social media strategies.
- Utilizing data from Meta and similar players.
By deploying proactive strategies, CMOs can navigate crises with agility, ensuring their organizations remain resilient.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.