COAI Advocates for User Privacy and Message Traceability Among Internet Calling Platforms

Sunday, 1 September 2024, 08:11

COAI emphasizes the need for telecom operators to implement message traceability and user privacy regulations on messaging apps. With the majority of messaging traffic shifting from SMS to these platforms, addressing spam and illegal activities is crucial. This initiative is supported by major operators like Bharti Airtel, Reliance Jio, and Vodafone Idea as they collaborate with regulatory bodies to enhance security and oversight.
Indiatimes
COAI Advocates for User Privacy and Message Traceability Among Internet Calling Platforms

COAI’s Call for Enhanced Regulations

COAI has called for immediate enforcement of message traceability and user privacy norms for internet calling and messaging apps, including popular platforms like WhatsApp and Telegram. As these services now operate over internet networks similar to those provided by telecom operators, there's a pressing need for regulatory harmonization. The Cellular Operators Association of India (COAI) represents key players such as Bharti Airtel, Reliance Jio, and Vodafone Idea, advocating for these necessary adjustments to reduce spam and curb illegal activities.

New Regulatory Directions from TRAI

In a recent announcement, the Telecom Regulatory Authority of India (TRAI) has mandated that telecom operators must have a full trail of messaging activity traceable by November 1, 2024. This initiative aims to secure the messaging landscape amidst growing concerns over the decentralization of communication services without regulatory checks.

Collaboration Between Stakeholders

  • Telecom operators are actively working with regulators to ensure compliance with new traceability rules.
  • COAI highlights the importance of collaboration between telecom operators and OTT services to enhance safety in digital communication.

With these combined efforts, the industry hopes to address issues surrounding personal privacy and security effectively, emphasizing the importance of traceability in maintaining trust in messaging infrastructure.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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