AI Technology: Tom Hanks Issues Warning on Unauthorized Ads Featuring His Voice

Friday, 30 August 2024, 13:56

AI technology continues to pose challenges as Tom Hanks warns fans about fraudulent ads exploiting his likeness. Hanks has denounced ads using his voice and name to promote so-called miracle cures. He emphasizes the dangers of these AI-generated deepfakes, which mislead the public and violate his consent.
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AI Technology: Tom Hanks Issues Warning on Unauthorized Ads Featuring His Voice

Tom Hanks' Alert on AI Deepfakes

In a recent Instagram post, Tom Hanks raised alarms about the unauthorized use of his voice and likeness in fraudulent advertisements. He clarified that these ads, which promote various miracle cures and wonder drugs, have been fabricated through AI technology without his consent. Hanks firmly stated, 'DO NOT BE FOOLED. DO NOT BE SWINDLED.' The rise of generative AI poses unique challenges, as unauthorized deepfakes have become rampant across the internet.

Impact of AI on Celebrities

The trend of AI-generated media has led to multiple celebrities being mimicked, raising significant concerns. Hanks is among many who have been targeted, as illustrated by past instances where fake endorsements have circulated online. To combat this issue, lawmakers are responding with initiatives such as the NO FAKES Act, which aims to provide legal protections against unauthorized AI replication.

Regulation and Generative AI

Generative AI holds great creative potential, yet it demands clear regulatory frameworks to prevent misuse. As the situation evolves, the balance between fostering innovation and protecting individual rights remains a key discussion point among industry leaders and lawmakers.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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