Exploring Hopecore: The TikTok Trend Transforming Internet Culture

Tuesday, 27 August 2024, 16:29

Hopecore is redefining internet culture on TikTok, blending joy and irony. This trend began with unfiltered optimism, showcasing uplifting clips but has since shifted into a realm of ironic positivity. Videos once dedicated to pure joy now reflect deeper narratives of struggle and resilience amidst a backdrop of optimism.
Fast Company
Exploring Hopecore: The TikTok Trend Transforming Internet Culture

Understanding Hopecore in Internet Culture

Hopecore is a trend that emerged on TikTok, originally characterized by uplifting clips that fostered an unbreakable sense of cheer among viewers. The essence of this movement lay in its ability to provide a juxtaposition to the prevalent negativity online. With clips that showcased joyous moments like engagements and triumphs, Hopecore offered an escape from doomscrolling.

The Shift from Optimism to Ironic Positivity

As with many viral trends, Hopecore has experienced a notable transformation. While its roots were firmly planted in joy, users have increasingly taken to the #hopecore tag to convey more complex emotions. Today, viewers encounter irony-laden videos that juxtapose painful experiences with an overly positive presentation.

  • Hopecore edits feature joyful clips of Olympic victories and family reunions.
  • The original intention was to spread wholesomeness.
  • Now, users blend positivity with narratives of personal struggles.
  • Increased irony reflects a wider commentary on internet culture.

The Impact of Hopecore on TikTok and Beyond

Hopecore highlights a fascinating shift in how internet culture navigates positivity and irony. The new wave of content showcases a blend that can offer both joy and profound commentary on personal experiences.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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