Megalopolis Trailer Faces Backlash for AI-Fabricated Quotes

Friday, 23 August 2024, 14:00

Megalopolis is at the center of controversy as the trailer reportedly used quotes generated by AI. Directed by Francis Ford Coppola, this sci-fi film features Adam Driver in a futuristic storyline. Despite being a passion project for decades, the latest trailer missteps call its marketing strategy into question, echoing sentiments shared by prominent critics who never made the claims. This latest debacle raises significant concerns about the influence of AI in filmmaking, especially in its promotional content.
Kotaku
Megalopolis Trailer Faces Backlash for AI-Fabricated Quotes

Megalopolis Trailer Faces Backlash for AI-Fabricated Quotes

Megalopolis is at the center of controversy as the trailer reportedly used quotes generated by AI. Directed by Francis Ford Coppola, this sci-fi film features Adam Driver in a futuristic storyline. Despite being a passion project for decades, the latest trailer missteps call its marketing strategy into question, echoing sentiments shared by prominent critics who never made the claims.

The Controversial Trailer and Its Impact

The trailer had to be pulled after it was revealed that the quotes attributed to Pauline Kael about classics like The Godfather were fabrications, generated by AI. Sources disclosed that it wasn't the intention to deceive; however, the failure of vetting these fabricated quotes has brought to light serious issues in marketing practices.

The Response from Lionsgate

Lionsgate announced they are recalling the Megalopolis trailer immediately and expressed their apologies to critics and Coppola for this unfortunate error. Eddie Egan, the marketing consultant tied to this issue, has parted ways with the company in light of the backlash.

Future of Megalopolis

Despite the controversies surrounding its promotion, Megalopolis is set for a wide release on September 27. Observers remain curious about whether this film will ascend past its tarnished marketing debut.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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