Procreate Rejects Generative AI for Art Apps Amid Backlash

Thursday, 22 August 2024, 19:41

Ars Technica reveals that Procreate has decisively rejected generative AI for its widely-used iPad art app. This decision arises from extensive backlash in the art community, concerned about the ethical implications of AI technologies in creative industries. CEO James Cuda emphatically stated that their focus remains on supporting human creativity without generative AI integration.
WIRED
Procreate Rejects Generative AI for Art Apps Amid Backlash

Procreate's Stand Against Generative AI

On Sunday, Procreate announced a firm stance against incorporating generative AI into its popular iPad illustration app. This decision takes into account the ongoing backlash from certain segments of the art community, worried about the ethical ramifications and potential threats posed by AI to creative professions.

CEO's Strong Message on Generative AI

In a video posted on X, Procreate CEO James Cuda outlined his position, emphasizing that they will not be introducing any generative AI into their products. Cuda expressed his disdain for the impacts of generative AI, stating, “I really hate generative AI. I don’t like what’s happening to the industry, and I don’t like what it’s doing to artists.” His comments reflect a broader concern among digital artists regarding AI image synthesis models that use content without consent.

The Polarized Debate Surrounding AI in Art

The discussion regarding generative AI’s role in art has heightened, especially with companies like Adobe integrating such tools into their products. However, skepticism remains among many artists who believe AI technology threatens their livelihoods and the authenticity of creative work.

Industry Implications

  • Procreate’s decision marks a significant stance for the creative community against AI.
  • Artists express polarizing views on the adoption of AI in the industry.
  • Concerns arise over the ethical use of content in training AI models.

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This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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