Indian Wearables Market Declines in Q2 2024 as Shipments Decrease by 10%

Friday, 9 August 2024, 00:13

The wearables market in India has experienced a significant decline in Q2 2024, with a year-over-year decrease of 10% in shipments, as reported by IDC. Despite this downturn, the smartwatch market continues to be led by Noise, while Boat commands a substantial share of the earwear segment. This trend raises concerns about consumer demand and market strategies among leading brands as they navigate a challenging landscape.

Gadgets360 — Indian Wearables Market Declines in Q2 2024 as Shipments Decrease by 10%

Decline in Shipments of Wearable Devices

The wearables market in India has faced a downturn in Q2 2024, leading to a 10% year-over-year decline in shipments.

Market Share Leaders

Noise maintains the lead in the smartwatch market.
Boat dominates the earwear segment.

Implications for the Industry

This decline raises important questions about future demand and potential strategies that brands may adopt to revitalize sales.

This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.

Decline in Shipments of Wearable Devices

Market Share Leaders

Implications for the Industry

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