Key Strategies for Maximizing ROI on Generative AI

Thursday, 8 August 2024, 05:01

In an exclusive interview, Oliver Parker, Vice President of Global Generative AI Go-To-Market at Google Cloud, reveals that a significant 74% of companies enjoy positive returns from generative AI initiatives. He emphasizes that securing buy-in from C-level executives is crucial for optimizing these returns. This insight highlights the importance of executive support in leveraging generative AI for business success.
Forbes
Key Strategies for Maximizing ROI on Generative AI

Maximizing Returns on Generative AI

According to Oliver Parker, Vice President of Global Generative AI Go-To-Market at Google Cloud, 74% of companies are witnessing positive returns on their generative AI investments.

The Importance of Executive Buy-In

Parker emphasizes that securing C-level buy-in is critical for enhancing returns. Without strong executive support, organizations may struggle to achieve the full potential of their generative AI applications.

Conclusion

  • 74% of companies report positive ROI on generative AI
  • C-level support maximizes investment returns

Focusing on these strategies can help companies leverage generative AI for greater business success.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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