Amazon India Sees Robust Growth in Prime Day 2024 from Smaller Cities
Thursday, 1 August 2024, 17:08
Amazon India Prime Day Insights
Amazon India experienced an impressive surge in demand during its Prime Day 2024 event, marking a 24% increase in sales. This growth is particularly notable from tier 2 and 3 cities, reflecting changing shopping behaviors.
Sales Highlights
- Side-by-side refrigerator sales doubled.
- High-capacity front-load washing machines saw a ninefold increase.
- Overall growth in consumer electronics and personal computing at 13%.
This trend signifies a shift in the e-commerce landscape of India, where smaller cities are becoming increasingly vital to sales growth.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.