Blizzard Entertainment Ends Publishing Agreement in China for World of Warcraft

Thursday, 17 November 2022, 08:00

In a significant development, Activision Blizzard has chosen not to renew its publishing contract with Chinese firm Netease. This decision will result in the withdrawal of several popular games, including the widely-played 'World of Warcraft', from the Chinese market. As the games become unavailable, millions of players in China will face disruptions. The move raises questions about the future of Blizzard's operations in the region and its impact on its player base.
Heise
Blizzard Entertainment Ends Publishing Agreement in China for World of Warcraft

Changes in Blizzard's Publishing Agreement

Activision Blizzard has decided to not renew its publishing contract with the Chinese company Netease. This action will lead to the removal of various games, particularly World of Warcraft, from availability in China.

Impact on Players

  • Millions of players in China will no longer have access to Blizzard games.
  • Players face disruption in their gaming experience.
  • The decision could affect Blizzard's popularity and presence in the Chinese market.

Future Prospects

This decision raises critical questions regarding Blizzard Entertainment's future operations in China. The company will need to navigate the challenges of maintaining its player base without access to a significant market.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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