Star Wars Outlaws: The Most Expensive Marketing Campaign in Ubisoft History

Tuesday, 23 July 2024, 12:13

Ubisoft's highly anticipated game, Star Wars Outlaws, has achieved a remarkable milestone by securing the *highest marketing budget* of any title in the company’s history. This significant investment underscores the brand's commitment to making *Star Wars Outlaws* a standout title in the gaming industry. With *Massive Entertainment* at the helm, the game is poised for a successful launch, leveraging extensive promotional strategies to attract fans. In conclusion, this record-breaking budget may indicate Ubisoft's strong confidence in the game's potential and market impact.
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Star Wars Outlaws: The Most Expensive Marketing Campaign in Ubisoft History

Star Wars Outlaws: Marketing Budget Overview

In a groundbreaking move, Ubisoft has allocated the highest marketing budget ever for its upcoming title, Star Wars Outlaws. This decision highlights the growing importance of marketing in the competitive gaming industry.

Massive Entertainment's Role

  • Developer Massive Entertainment is known for delivering high-quality gaming experiences.
  • This substantial marketing budget aims to position Star Wars Outlaws prominently in the market.

Key Takeaways

  1. Significance: The budget reflects Ubisoft's confidence in the game's success.
  2. Industry Impact: A strong marketing push could reshape consumer expectations.

Ultimately, the investment in Star Wars Outlaws signifies not just a financial commitment, but also a strategic move to capture the attention of both loyal fans and new players in the expansive Star Wars universe.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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