Zelda's Influence on US Hardware Sales in 2023

Tuesday, 9 July 2024, 11:20

The highly anticipated release of Zelda: Tears of the Kingdom has been linked to a significant drop of 40% in video game hardware sales in the US this year according to Circana reports. This unexpected downturn in spending marks a noticeable shift in consumer behavior towards gaming hardware post-Zelda launch.
Eurogamer
Zelda's Influence on US Hardware Sales in 2023

Impact of Zelda: Tears of the Kingdom on US Hardware Sales

The release of Zelda: Tears of the Kingdom has caused a significant 40% decrease in video game hardware sales in the US compared to the previous year, as noted by Circana. This notable downturn in spending reflects a change in consumer habits following the highly anticipated game launch.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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