Apple's Struggle with Vision Pro Release

Monday, 24 June 2024, 14:35

Apple is encountering difficulties in generating interest for its upcoming Vision Pro headset. Reports indicate potential changes in the device's features and pricing, including a reduced field of view and the possibility of tethering to other Apple devices. Despite these adjustments, the headset is expected to maintain a high price point of $1,500 or above. This poses a challenge for Apple in convincing consumers to invest in the new product.

Gizmodo — Apple's Struggle with Vision Pro Release

Apple's Struggle with Vision Pro Release

Apple is reportedly facing obstacles in building anticipation for its upcoming Vision Pro headset.

Potential Changes in Features and Pricing

Reduced field of view
Possible tethering to Mac or iPhone

Despite these alterations, the headset is projected to retain a premium price point of $1,500 or higher, presenting a marketing challenge for Apple.

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Apple's Struggle with Vision Pro Release

Potential Changes in Features and Pricing

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