YouTube Introduces TikTok-Style Gifting Feature for Vertical Livestreams

Thursday, 14 November 2024, 17:50

TikTok has inspired YouTube to unveil a new gifting feature for creators during vertical livestreams. This innovation allows viewers to purchase 'Jewels,' a digital currency. Users can send animated 'gifts' to creators in real-time, enhancing viewer engagement and monetization opportunities.
Techcrunch
YouTube Introduces TikTok-Style Gifting Feature for Vertical Livestreams

YouTube's Latest Feature: TikTok-Style Gifting

YouTube is tapping into TikTok's success with a new gifting feature aimed at increasing creator earnings during vertical livestreams. Viewers can now buy 'Jewels', a digital currency that lets them send animated gifts to their favorite creators.

Enhancing Creator Monetization

  • This new addition aims to boost audience interaction.
  • It mirrors features popularized by TikTok.
  • Creators can capitalize on viewer engagement in real-time.

As social media platforms compete for user attention, such features are crucial for creators striving to maximize their income.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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