Hulu and Disney+ Discontinue App Store Subscriptions Amid Changing Strategies
Monday, 21 October 2024, 13:36
Shifting Subscription Models
In a significant move, Hulu and Disney+ have announced that they will no longer support signups and payments through the App Store. This decision marks a pivotal moment in their strategies, emphasizing direct customer engagement. Users will need to navigate to the respective platforms' websites for subscription purchases, which may alter the landscape of streaming services.
What This Means for Users
- Increased Independence: By eliminating App Store transactions, Hulu and Disney+ can better control their revenue.
- Subscription Management: Users must adapt to new subscription methods directly through the services.
- Customer Data Utilization: This change allows better data collection and customer relationship management.
Industry Reactions
The tech community is watching closely as this development could spark a shift in how content providers engage with users and manage subscriptions.
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