AMD and Intel Collaborate to Combat ARM Chip Competition

Tuesday, 15 October 2024, 18:00

AMD and Intel have formed a new x86 Advisory Group in response to the growing competition from ARM chips. This alliance aims to protect their platform against ARM's advancements. Key tech players like Microsoft and Google are also on board.
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AMD and Intel Collaborate to Combat ARM Chip Competition

The AMD and Intel Alliance Against ARM

AMD and Intel have officially joined forces to fend off the increasing influence of ARM chips through the establishment of the x86 Advisory Group. This collaboration aims to fortify the x86 architecture as ARM rises in prominence.

Key Players in the Alliance

This newly formed group includes notable tech giants such as Microsoft, Google, and Meta, alongside Lenovo, which hosted the announcement at the Tech World 2024 conference. The keynote featured briefings from AMD CEO Lisa Su and Intel CEO Pat Gelsinger.

Goals of the x86 Advisory Group

  • The primary objective is to enhance compatibility across x86 product offerings.
  • Seek feedback from x86 hardware and software developers.
  • Create simplified guidelines for standardizing interfaces.

While the group's intentions seem noble, it is also a strategic move to reassure stakeholders that AMD and Intel are actively addressing the growing ARM adoption. It's evident that both chip makers are feeling the pressure, especially as Qualcomm continues to innovate in the ARM space.

Implications for the Future

The formation of this advisory group might signal a significant shift in the competitive landscape of computing. As more industries lean towards ARM architecture, AMD and Intel's collaboration could prove pivotal in retaining their market share.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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