Ford's Benefits Program to Combat Change Anxiety in EV Sector
Monday, 30 September 2024, 05:32
Ford Addresses Change Anxiety with New Benefits Program
Ford has introduced a benefits program aimed at alleviating change anxiety experienced by consumers during a slowdown in EV sales. The initiative includes perks like the installation of a $1,310 level-two home charger, 24-hour advisor support, and roadside assistance for five years or 60,000 miles.
Key Components of the Benefits Program
- Level-Two Home Charger: Aiming for convenience and faster charging.
- 24-Hour Advisor Service: Always available assistance to guide new EV buyers.
- Roadside Assistance: Ensuring peace of mind for drivers of the Ford F-150 Lightning and Ford Mustang Mach-E.
This proactive measure by Ford seeks to foster greater acceptance and usability of EVs in the changing automotive landscape.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.