EU Examines Impact of Fast Fashion from China Amid Trade Tensions

Friday, 27 September 2024, 14:00

EU authorities are scrutinizing fast fashion giants like Shein and Temu in response to trade tensions with China. Concerns arise over product quality and volume flooding the EU market. Potential customs duties on low-value items and investigations under the Digital Services Act (DSA) are on the table as the European Commission weighs options.
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EU Examines Impact of Fast Fashion from China Amid Trade Tensions

EU Weighs Actions Against Chinese Fast Fashion

In a significant move, EU regulators are aiming to impose customs duties on low-value online items from China, particularly targeting fast fashion retailers like Shein and Temu. As online marketplaces flood the EU with low-cost goods, safety and compliance with EU regulations are major concerns.

Rapid Growth of Low-Value Exports

  • Exports in 2023 hit US$8.51 billion, marking a 61% increase over the past two years.
  • Germany leads efforts for stricter regulations to protect local industries.

Digital Services Act (DSA) and Regulatory Challenges

  1. Germany calls for DSA investigations into Chinese operators.
  2. Concerns about misleading environmental claims by fast fashion brands like Shein.

China's low-value item exports have surged, prompting the European Commission to consider regulations to ensure that products meet EU safety, intellectual property, and environmental standards. The DSA investigation into Shein and Temu is intended to ensure compliance and track illegal products.

Implications of Stricter Regulations

The push from EU member states such as Germany and France reflects rising trade tensions as the EU contemplates additional tariffs on Chinese imports. This scrutiny may significantly impact the operations of Chinese online retailers in the European market.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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