Snapchat AI Video Generation Tool and Enhancements for Creators

Wednesday, 18 September 2024, 02:55

Snapchat AI video generation tool announced for creators. This cutting-edge feature allows users to create AI-generated videos from text and image prompts. Snapchat's new AI advancements also include enhancements to My AI and AI Lens capabilities for an enriched user experience.
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Snapchat AI Video Generation Tool and Enhancements for Creators

Snapchat AI Video Generation Tool for Creators

Snapchat AI video generation tool announced for creators during the 6th annual Snap Partner Summit. This feature empowers users to generate videos from text prompts and, soon, from images. The AI-generated content will be watermarked to distinguish real videos from AI creations.

New Features and Innovations

The AI Video tool, named Snap AI Video, will initially be available exclusively for Creators. To qualify as a Creator, users must maintain a public profile and actively engage on Snapchat Stories and Spotlight, alongside having a significant audience.

  • AI Lens: Users can see themselves as older versions.
  • My AI enhancements include solving complex problems and translating content.

Enhancements to My AI and Partnerships

My AI is getting improved features that allow users to tackle advanced tasks, including identifying unique plants. Moreover, Snapchat collaborates with OpenAI to enhance Lens creation.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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