Growing Pet Insurance Trends in Hong Kong During the COVID-19 Pandemic
Growing Pet Insurance Demand in Hong Kong
According to Statista, pet owners in Hong Kong have significantly increased their spending on pet insurance, driven by their growing concern for their pets' health during the COVID-19 pandemic. Alvin Kwock, co-founder of OneDegree, shared insights on how this increased engagement has propelled the company to profitability in just four years since its establishment.
Profitability and Growth in Pet Health Coverage
OneDegree’s average monthly revenue from pet insurance has surged by 37 percent this year compared to last, with pet insurance revenue now 18 times greater than in its initial year of operation. The rise in pet ownership in Hong Kong has also become evident, with over 1.19 million pets now accounted for, indicating a thriving market.
- Over 64 percent of insured pets are cats.
- Most owners opt to cover a single pet, but some cater to multiple pets.
- Pet care expenditures reach nearly HK$700,000 throughout a pet's lifetime.
Future Outlook for Pet Insurance in Hong Kong
Despite the success stories, Kwock emphasizes that only less than 10 percent of pets in Hong Kong currently have insurance coverage. This marks a significant growth opportunity as awareness of pet insurance grows. Experts predict that this market can expand by 30 to 50 percent in the next five to ten years, potentially aligning closer to rates seen in the UK and Europe.
Digital Insurance and Cybersecurity
In addition to pet insurance, OneDegree is expanding into digital asset insurance and cybersecurity solutions. The shift towards AI-driven cybersecurity is projected to double by 2026, reflecting the rising threats faced by businesses today.
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