Nazara Technologies Acquires Stake in Stan to Enhance Esports Engagement

Nazara Technologies Strengthens Esports Presence

Listed gaming and media firm Nazara Technologies has acquired a 15.86% stake in esports community platform Stan for Rs 18.4 crore ($2.2 million) in an all-cash secondary transaction. The investment was made through Nazara's wholly-owned subsidiary, Nazara Dubai FZ.

About Stan

Founded by Parth Chadha, Nauman Mulla, and Rahul Singh, Stan is an esports fan engagement startup that offers a mobile-first platform, enabling gamers to connect and support content creators with various tools. As of July 2024, Stan's user base surpassed 12 million, with over 80% of users coming through organic and referral-based channels.

Investment Implications

“Nazara's investment in Stan strengthens our position in the rapidly growing gaming and esports landscape,” said Nitish Mittersain, founder and CEO of Nazara Technologies. “Stan’s mobile-first approach and focus on community engagement align perfectly with our vision to become a leading player in the global esports ecosystem.”

Recent Acquisitions

• Comic Con India
• Publishme
• Branded
• Ninja Global
• Fusebox Games
• Paper Boat Apps
• Deltias Gaming

On March 13, it was reported that Nazara was setting aside about Rs 830 crore for mergers and acquisitions.

“Nazara’s investment will be a major boost for Stan, fast-tracking our journey to redefine gaming and esports communities,” said Chadha.