Chris Cocks Shifts Hasbro's Attention to Video Games Following Film Business Sale

Chris Cocks and Hasbro's New Direction
Chris Cocks, Hasbro Inc.'s Chief Executive Officer, couldn't hide his disappointment while opening two packs of his company's Magic: The Gathering playing cards at a board-game café in New York.
The Impact of Technology
With a renewed focus on video games, Cocks emphasizes the role technology plays in enriching gameplay. This strategic pivot comes after the sale of their film business, signaling a commitment to gaming innovation.
Industry Trends
- Video Games are becoming increasingly integral to Hasbro's vision.
- The sale of their film division points to a larger trend in gaming technology.
- Expansion into boston and rhode island shows prospects for innovation.
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