Social Media's Role in Smog Season and Electoral Influence

Friday, 8 November 2024, 11:39

Social media serves as a welcome escape during smog season, especially highlighted in the context of Indian elections. With Delhi's pollution peaking, influencers thrive online by showcasing various activities and far cleaner environments. This platform has transformed into a powerful tool for shaping opinions and behavior, making influencers key players in elections. The allure of social media cannot be underestimated as it continues to attract young audiences seeking fame and validation.
Indiatimes
Social Media's Role in Smog Season and Electoral Influence

Social Media: The Refuge in Smog Season

With a terrible hacking cough brought on by Delhi's annual gas chamber season, social media becomes a source of succour and entertainment. Thanks to algorithms, users can enjoy an unending stream of cute animal videos, allowing them to escape the ongoing pollution.

The Rise of Influencers in Indian Elections

Social media, a crucial alternative universe, has given rise to a new form of influence where individuals can sway opinions about what to eat, buy, or even vote for. Recent Indian elections showcased how significant social media was in shaping political outcomes.

The Allure of Being an Influencer

  • Social media influencers enjoy fame and potential financial success.
  • Luck plays a significant role in gaining online popularity.
  • Many find social media an enticing career choice.

Concerns and Future of Social Media Influence

As the landscape of social media continues to evolve, questions arise about its sustainability. The market may become overcrowded, affecting the future of food and fashion influencers. However, during the smog season, it offers a much-needed escape.

Pollution in the Alternative Universe

While social media can be uplifting, parts of this virtual realm pose risks, especially for younger audiences. Recent plans, such as the Australian PM's proposal to ban under-16s from social media due to its harmful effects, highlight the need for caution in this digital age.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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