Ubisoft Addresses Tencent Buyout Rumors and Future Strategies

Monday, 7 October 2024, 11:25

Ubisoft responds to Tencent's rumored buyout, highlighting its commitment to stakeholders and strategic options. The gaming community is eager to see how this unfolds. This statement comes as Ubisoft faces challenges with game launches and sales.
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Ubisoft Addresses Tencent Buyout Rumors and Future Strategies

Ubisoft Responds to Tencent Buyout Rumors

Ubisoft is addressing rumors that Tencent is exploring a buyout of the French game publisher — though it isn't saying much right now. In a statement on Monday, Ubisoft said it regularly reviews all its strategic options in the interest of its stakeholders and will inform the market if and when appropriate.

The statement follows an earlier report from Bloomberg, which says the Chinese gaming giant Tencent and the Guillemot family, who founded Ubisoft, are looking into ways to stabilize Ubisoft and bolster its value. Ubisoft shares dived 19 percent last month following news that it’s delaying the launch of Assassin's Creed Shadows and reported lower-than-expected Star Wars Outlaws sales.

Current Focus and Strategies

One of the options Ubisoft is considering is taking the company private, according to Bloomberg. Tencent, which currently has about a 10 percent stake in Ubisoft, also owns 49.9 percent of Guillemot Brothers Ltd. Ubisoft says it’s currently focused on open-world and live-service games.

Over the past year, Ubisoft has undergone many changes. It laid off dozens of workers across its IT team and special effects studio last November and followed up with an overhaul of its subscription service in January of this year.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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