Microsoft Pressures Xbox as Handheld Console Emerges in Games News
Challenging Profit Goals Imposed by Microsoft
In recent games news, it’s become clear that Microsoft has set demanding revenue and profit objectives for Xbox. These goals come as the company gears up for a presentation at the Tokyo Game Show. Current sales figures for the Xbox Series X/S remain disappointing compared to counterparts from Sony and Nintendo.
Strategies from Microsoft for Xbox's Future
- Expansion of Xbox Game Pass beyond consoles.
- Previous acquisitions like Bethesda and Activision Blizzard.
- Increased pricing on Game Pass subscriptions.
Despite these challenges, Xbox President Sarah Bond emphasizes that overreacting or playing it safe would be detrimental, stating that the opportunities ahead are vast.
Handheld Console Developments
Amid these financial pressures, speculation is growing around the introduction of a new Xbox handheld device. Sources suggest it aims to provide an Xbox experience tailored for emerging gamers. Phil Spencer, CEO of Microsoft Gaming, has hinted at integrating handheld capabilities into Xbox's next-gen plans.
Upcoming Xbox Events
Anticipation builds as Xbox prepares for its presentation at the Tokyo Game Show on September 26. This event will showcase its direction moving forward, including potential handheld innovations.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.