B2G Initiative Focuses on National Centre of Excellence for AVGC-XR in India

Tuesday, 17 September 2024, 17:00

B2G initiative brings forth the establishment of a National Centre of Excellence (NCoE) for AVGC-XR in India, aimed at nurturing talent and IP creation. This strategic move, approved by the union cabinet, emphasizes enhancing India's position in animation, visual effects, gaming, comics, and extended reality sectors. With specialized training programs and a focus on research, the NCoE will support both amateurs and professionals within the industry, fostering innovation and global outreach.
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B2G Initiative Focuses on National Centre of Excellence for AVGC-XR in India

The B2G Initiative and the NCoE

The union cabinet has approved the establishment of a National Centre of Excellence (NCoE) for animation, visual effects, gaming, comics, and extended reality (AVGC-XR) in Mumbai. This center aims to create intellectual property (IP) for domestic consumption and global outreach.

Training and Development

  • The NCoE will offer specialized training programs to equip both amateurs and professionals with the latest skills in AVGC-XR technologies.
  • It will operate as an incubation center, nurturing startups and early-stage companies in the AVGC-XR field.
  • Research and development will be a key focus, bringing together experts from various disciplines such as computer science, engineering, design, and art.

A Shift Towards Innovation

This initiative highlights India's rich historical and cultural heritage and aims to position the nation as a content hub, enhancing its global soft power and attracting foreign investments.

  • In her budget speech for FY23, finance minister Nirmala Sitharaman announced the formation of an AVGC Task Force.
  • The task force recommended the establishment of a national AVGC Mission with a dedicated budget to promote the sector.
  • State governments are rolling out policies to strengthen the AVGC ecosystem, with initiatives like Rajasthan's AVGC-XR policy.

Government's Commitment

During Independence Day 2023, Prime Minister Narendra Modi emphasized his vision of India leading the gaming industry and encouraging Indian games to reach a global audience.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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