Unity Cancels Runtime Fees and Introduces a New Subscription Pricing Model

Thursday, 12 September 2024, 14:21

Unity is canceling its controversial Runtime Fees, opting for a new subscription business model instead. This change is designed to alleviate concerns from developers, particularly small and independent creators. The pricing adjustments include an increase for certain subscription plans while maintaining free access for newer developers up to a higher revenue threshold.
Kotaku
Unity Cancels Runtime Fees and Introduces a New Subscription Pricing Model

Unity Cancels Controversial Runtime Fees

Unity Technologies has made a significant move in the gaming industry by announcing the cancellation of its controversial Runtime Fees. CEO Matthew Bromberg confirmed in a recent blog post that effective immediately, the game engine will revert to a traditional subscription model, alleviating the burdensome fees that many developers voiced concerns over.

Price Increases for Subscription Plans

While moving away from the Runtime Fees, Unity also outlined upcoming price increases for its subscription plans. Starting January 2025, Unity Pro will see an 8% hike, raising the annual fee to $2,200 per license. Developers using Unity Personal will still enjoy free access until their revenue exceeds $200,000, up from the previous $100,000 threshold.

  • Unity Personal remains free until revenue exceeds $200,000.
  • Unity Pro will experience an annual increase.
  • Unity Enterprise will undergo a 25% price adjustment.

These decisions are aimed at promoting better business models for developers while enabling Unity to invest in future enhancements and partnerships in the gaming landscape.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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