Epic Games, EA, Roblox and More Face EU Consumer Complaint Over Misleading Practices

Consumer Complaint Against Epic Games, EA, and Roblox

Videogame companies Epic Games, Electronic Arts, Roblox, and several others were hit with an EU consumer complaint on Thursday, accusing them of misleading gamers into spending money.

The complaint comes amid rising concerns about children becoming gaming addicts, with parents alleging that videogame makers create products that intentionally foster addiction.

Details of the Complaint

• The European Consumer Organisation (BEUC) and 22 members from countries including France, Germany, Italy, and Spain filed the complaint.
• BEUC identified numerous cases where gamers were misled into spending more money.
• BEUC Director General Agustin Reyna emphasized that digital gaming must abide by real-world consumer rules.

"Today, premium in-game currencies are tricking consumers and taking a toll on children. Companies are aware of children's vulnerability and use these tactics to lure young consumers," Reyna stated.

Targeted Companies

• Other companies included in the complaint are Microsoft's Activision Blizzard, Mojang Studios, Supercell (partially owned by Tencent), and Ubisoft.

The associations raised concerns over children's inability to perceive the actual costs of digital items, often leading to overspending and compromised consumer rights when utilizing premium in-game currencies. For further details, please visit the source.