European Union Embraces Alibaba's Cainiao Next-Day Delivery Service at 2024 Smart Global Logistics Summit

European Union's E-Commerce Revolution with Cainiao's Next-Day Delivery

At the 2024 Smart Global Logistics Summit held in Hangzhou, Alibaba's Cainiao Smart Logistics Network announced a groundbreaking next-day delivery service within the European Union. Starting at €2 (US$2.20) for parcel deliveries to Spain and Portugal, this service aims to enhance e-commerce efficiency.

Global E-Hubs: A New Era for Logistics

Cainiao is also investing in a robust network of new e-hubs, which serve as shared logistics infrastructure for various platforms, strengthening the connection between merchants and customers. Alibaba’s chairman, Joe Tsai, emphasized that supply chain efficiency is crucial for competitive advantage. This initiative is part of a broader strategy to ensure global delivery times are reduced to within 72 hours.

Investing in International Expansion

Since establishing its first overseas e-hub in Kuala Lumpur in 2017, Cainiao has expanded its reach, including significant operations in Hong Kong and the European market, catering to the rising demand for online shopping through AliExpress and Alibaba.com.

Partnerships and Promotions

Recently, Alibaba.com announced a partnership with Tony Parker, a renowned basketball player and a four-time NBA champion, to enhance its brand presence. Furthermore, AliExpress has become the first e-commerce platform partner of UEFA’s national men's teams in an effort to bolster its European strategy.