Starbucks Announces Closure of Coffee NFT Rewards Program

Saturday, 16 March 2024, 17:01

Starbucks recently announced the closure of its Web3 rewards program that offered NFTs to members. The program, known as Odyssey beta, allowed members to access Starbucks NFTs and engage in activities tied to loyalty perks. This decision marks a shift in Starbucks' digital strategy and loyalty programs.
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Starbucks Announces Closure of Coffee NFT Rewards Program

Starbucks Ends Coffee NFT Program

Starbucks recently updated its FAQ to inform members about the closure of the Odyssey beta program on March 31. The program, which offered Starbucks NFTs to members, also featured activities and mini-games linked to loyalty perks.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.

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