Black Myth: Wukong Drives Video Game Approvals to New Heights in China
China Assesses Video Game Landscape in 2024
August saw the National Press and Publication Administration (NPPA) approve a staggering 117 video games, the largest number licensed in 2024. This approval comes on the heels of the phenomenal success of Black Myth: Wukong, which has captured attention globally since its release last week.
The Impact of Black Myth: Wukong
Black Myth: Wukong, a creation of Tencent-backed studio Game Science, is based on the enlightening Journey to the West tale, swiftly selling over 10 million copies within just a few days. Its success has shed light on renewed consumer interest in gaming, indicating strong potential growth for the sector this year.
- Major players like Tencent Holdings, NetEase, and Alibaba Group Holding are seeing significant results.
- Alongside prominent releases, titles from state-owned networks China Mobile and China Telecom have also gained approval.
- The NPPA has licensed a total of 850 domestic titles this year, a marked increase from previous years.
Market Outlook
The resurgence in game approvals hints at a bright future for China's video gaming industry, with expert forecasts, such as those from Newzoo, predicting a market value reaching US$45 billion.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.