Xpeng Launches Affordable Self-Driving Electric Vehicle

Wednesday, 28 August 2024, 05:30

Chinese EV maker Xpeng has unveiled a $20,000 electric car with advanced self-driving features. The Mona M03 targets budget-conscious consumers, competing directly with Tesla's offerings. Priced at Rmb119,800, the M03 aims to capture significant market share in China's competitive automotive landscape.
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Xpeng Launches Affordable Self-Driving Electric Vehicle

Overview of Xpeng's New Electric Vehicle

Chinese EV maker Xpeng has recently announced the launch of its highly anticipated affordable electric vehicle, the Mona M03. This innovative car is priced at Rmb119,800 ($16,800), significantly lower than competitors like Tesla, with self-driving technology integrated into its design.

Self-Driving Technology and Features

The Mona M03 boasts a Tesla-like button-free dashboard and is powered by artificial intelligence for self-driving capabilities. The more advanced Max version is available for Rmb155,000, making it an attractive option for tech-savvy consumers.

Background on Didi's Involvement

Notably, this vehicle is built on technology initially developed by Didi, who faced financial difficulties and sold the project to Xpeng. This acquisition has enabled Xpeng to offer such advanced features at a lower price point while navigating the competitive market.

Market Context and Challenges

As Xpeng enters this affordable segment dominated by players like BYD, it faces challenges in maintaining profitability amid aggressive pricing strategies. Experts emphasize the necessity of capturing a substantial order backlog in today’s rapidly evolving market.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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