Livpure Secures $28 Million Investment from M&G Investments and SAR Group

Tuesday, 20 August 2024, 17:00

Livpure has raised $28 million in fresh capital, significantly contributing to its growth strategy. The funding primarily comes from M&G Investments and SAR Group’s investment arm, indicating strong investor confidence in the consumer space. This move highlights the increasing interest in private equity investments within the water purification sector.
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Livpure Secures $28 Million Investment from M&G Investments and SAR Group

Livpure Capital Injection by M&G Investments

Livpure, a leading water purifying brand, has successfully raised Rs 233 crore ($27.7 million) in fresh capital. The funding round was primarily backed by London-based M&G Investments and its parent company SAR Group's investment arm, showcasing robust interest in the consumer sector and the water purification market.

Investor Background

  • M&G Investments is renowned for its strategic investments in private equity.
  • SAR Group has a strong foothold in various consumer niches, enhancing Livpure’s growth potential.
  • Investment was facilitated through Ncubate Capital Partners and InCred Capital, highlighting the growing interest in the sector.

Future Outlook

  1. Livpure plans to utilize the funds to expand its product range and enhance distribution channels.
  2. Increased investments in consumer products signify future growth opportunities.
  3. Investors are optimistic about the long-term prospects of the water purification industry, driven by rising consumer awareness.

This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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