Target Holiday Quarter Results Surpass Expectations with New Membership Program

Tuesday, 5 March 2024, 22:15

Target (NYSE: TGT) outperformed expectations in its holiday quarter, registering growth in revenue and profitability. The company's shares surged by 12% following the positive results. In addition, Target introduced a paid membership program to compete with Walmart (NYSE: WMT) and Amazon.com Inc (NASDAQ: AMZN), signaling a strategic move to enhance customer loyalty and engagement.
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Target Holiday Quarter Results Surpass Expectations with New Membership Program

Fiscal Fourth Quarter Results

Target (NYSE: TGT) reported strong revenue and profit growth in the holiday quarter, surpassing market forecasts. The company's shares jumped 12% in morning trading as a result.

Paid Membership Program Launch

Target unveiled a new paid membership program as part of its strategy to rival competitors like Walmart (NYSE: WMT) and Amazon.com Inc (NASDAQ: AMZN). The move is aimed at enhancing customer retention and driving sales growth.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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