Exploring the Shift in American Attitudes Toward Corporate Activism

Tuesday, 13 August 2024, 18:59

A recent survey by Bentley University and Gallup reveals that only 38% of Americans believe companies should take a public stance on current events. This marks a significant decline from 48% two years ago and 41% last year. The survey highlights growing skepticism about corporate involvement in social justice issues like diversity, equity, and inclusion (DEI). As corporate advocacy declines, it raises questions about the future role of businesses in public discourse.
The Hill
Exploring the Shift in American Attitudes Toward Corporate Activism

Survey Findings on Corporate Advocacy

According to a recent survey conducted by Bentley University and Gallup, only four in ten Americans (38%) believe that businesses should voice their opinions on public policy matters. This is a notable decline from previous years where support was much higher.

Historical Context of Survey Data

Just two years ago, approximately 48% of Americans supported corporate commentary on current events, which has now dropped to just 41% over the past year. This downward trend reflects a significant change in public sentiment.

The Debate Around DEI Initiatives

The survey coincides with heightened scrutiny over Diversity, Equity, and Inclusion (DEI) programs in various sectors, including education and government. These initiatives aim to promote equity, yet they also face growing backlash.

Political Implications

In the backdrop of these findings, Vice President Harris has experienced criticism related to DEI policies as she campaigns for the Democratic presidential nomination. Should she succeed, she would be a groundbreaking candidate as the first Black woman and first person of South Asian descent in this role.

Methodology of the Survey

  • The survey was conducted between April 29 and May 6.
  • It included 5,835 participants, with a margin of error of 2.1 percentage points.

This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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