Madison Reed Collaborates with UConn Basketball to Elevate Women's Sports

Wednesday, 7 August 2024, 13:00

Beauty brand Madison Reed has forged a three-year partnership with the University of Connecticut's basketball program, which includes naming rights to the court and NIL agreements with four female athletes. This initiative highlights Madison Reed's commitment to supporting women's sports and enhancing visibility for female athletes. The collaboration aims to inspire future generations while promoting the brand among a broader audience.
Cnbc
Madison Reed Collaborates with UConn Basketball to Elevate Women's Sports

Madison Reed and UConn Basketball Partnership

In a significant move to promote women's sports, beauty brand Madison Reed has entered into a three-year agreement with the University of Connecticut basketball program. This partnership will see Madison Reed secure naming rights to the UConn basketball court.

NIL Deals with Athletes

Additionally, the brand has established NIL deals with four female athletes, furthering their support for women in sports.

Conclusion

This collaboration not only enhances Madison Reed's brand visibility but also empowers female athletes, helping to inspire young women athletes across the nation.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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