Cartona Raises $8.1M to Transform Egypt's Traditional Trade Market
Tuesday, 30 July 2024, 08:00
Introduction
Cartona, a company focused on digitizing Egypt's traditional trade marketplace, has raised $8.1 million in funding.
Funding Highlights
- Funding secured despite a downturn in B2B e-commerce investments in Africa.
- Investment aims to enhance Cartona's platform for local businesses.
- Significant growth achieved in reaching mom-and-pop stores and restaurants.
Conclusion
Cartona's recent funding indicates strong investor confidence and the platform's potential to thrive despite market challenges. The company's innovative approach positions it well in a rapidly evolving e-commerce environment.
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