The Rise of Soft-Life Culture: Impact on Economy and Your Finances

Saturday, 2 March 2024, 11:30

A recent survey reveals that 72% of Americans are leaning towards a 'soft-life culture' with a focus on happiness, while only 28% identify with 'hustle culture'. Americans are redefining success in the face of financial stress, seeking work-life balance over high pay. Gen Z is more likely to embrace hustle culture, showing a generational gap in perceptions.
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The Rise of Soft-Life Culture: Impact on Economy and Your Finances

The Impact of Soft-Life vs. Hustle Culture on American Economy

After years of pandemic and economic uncertainty, Americans are redefining success and prioritizing work-life balance.

Key Findings from the KeyBank 2024 Financial Mobility Survey:

  • 77% believe cost of living has worsened
  • 30% feel daily financial stress
  • 59% have cut back on non-essential spending

Americans are shifting towards valuing happiness and fulfillment over career achievement and wealth, with generational differences in perceptions.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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