Experts Recommend Identifying Target Audience to Boost Hong Kong Tourism

Thursday, 16 May 2024, 08:13

Experts suggest that Hong Kong should focus on identifying its target audience for tourism development rather than treating every corner as a tourist hotspot. Clear repositioning strategies are seen as more effective in boosting tourism compared to periodic fireworks shows, according to a university assistant professor.
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Experts Recommend Identifying Target Audience to Boost Hong Kong Tourism

Experts Call for Target Audience Identification

Experts emphasize the importance of clearly defining the target audience for Hong Kong's tourism development. This strategy is deemed more effective than the current approach of treating every corner as a tourist hotspot.

Repositioning for Tourism Boost

The focus should be on implementing clear repositioning strategies for Hong Kong's tourism industry. University assistant professor points out that this approach can lead to a more significant boost in tourism compared to relying solely on monthly fireworks shows.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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