FTC's Investigation into Targeted Pricing Practices and Consumer Data Use

Tuesday, 23 July 2024, 13:39

The U.S. Federal Trade Commission (FTC) is conducting an investigation into the use of consumer data by various companies, including Mastercard and JPMorgan Chase, for targeted pricing strategies. This investigation aims to uncover whether these practices may be exploitative, particularly in light of advancements in AI technology. Companies are being ordered to provide information as the FTC seeks to ensure fair pricing mechanisms in the market.
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FTC's Investigation into Targeted Pricing Practices and Consumer Data Use

FTC Probes Data-Driven Pricing Practices

The U.S. Federal Trade Commission (FTC) is investigating how various companies utilize consumer data to determine targeted pricing.

Companies Under Scrutiny

Among those ordered to provide information are:

  • Mastercard
  • JPMorgan Chase
  • Several IT and consulting firms

Purpose of the Investigation

The FTC aims to shed light on potentially exploitative pricing practices that are driven by personal data and AI technology.


This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.


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