Exploring Singapore's Podcast Listening Habits: Key Findings from July 2024
Monday, 22 July 2024, 03:10
Insights on Podcast Listening in Singapore
This study highlights the increasing trend of podcast consumption in Singapore.
Key Findings
- 55% of Singaporeans listen to podcasts at least once a month.
- On average, listeners are tuned in for 1.8 hours daily.
- Consumption is highest during weekend nights, especially between 10:00 PM and Midnight.
Conclusion
The rising podcast engagement signals a shift in media consumption in Singapore, underlining opportunities for content creators and advertisers.
This article was prepared using information from open sources in accordance with the principles of Ethical Policy. The editorial team is not responsible for absolute accuracy, as it relies on data from the sources referenced.